### Channel Identification blogs

1. [How Wix empowers customer care with AI capabilities using Amazon Transcribe](https://aws.amazon.com/blogs/machine-learning/how-wix-empowers-customer-care-with-ai-capabilities-using-amazon-transcribe/)

This post explains how Wix used Amazon Transcribe, a speech to text service, accurately redacted personally identifiable information (PII) from phone calls and other customer interactions from other channels, to develop a sentiment analysis system that can effectively determine how users feel throughout an interaction with customer care agents.